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Citation Profile [Updated: 2025-11-20 18:08:17]
5 Years H Index
3
Impact Factor (IF)
0.01
5 Years IF
0.03
Data available in this report

[Raw data] [50 most cited papers] [50 most relevant papers] [cites used to compute IF] [Recent citations ][Frequent citing series ] [more data in EconPapers] [trace new citations] [Missing citations? Add them now] [Incorrect content? Let us know]

Main indicators
Raw Data

 

IF AIF CIF IF5 DOC CDO CIT NCI CCU D2Y C2Y D5Y C5Y SC %SC CiY II AII
2013 0 0.54 0 0 33 33 0 0 0 0 0 0 0.24
2014 0 0.53 0 0 46 79 0 0 33 33 0 0 0.22
2015 0 0.53 0 0 43 122 1 0 79 79 0 0 0.22
2016 0 0.5 0 0 39 161 0 0 89 122 0 0 0.2
2017 0 0.52 0 0 46 207 6 0 82 161 0 0 0.21
2018 0.01 0.53 0 0 30 237 1 1 1 85 1 207 1 0 0 0.22
2019 0 0.54 0 0 34 271 4 1 76 204 0 0 0.21
2020 0 0.64 0.01 0.01 34 305 13 2 3 64 192 2 0 0 0.3
2021 0.01 0.74 0 0.01 36 341 5 1 4 68 1 183 1 0 0 0.27
2022 0.01 0.74 0.01 0.01 27 368 0 2 6 70 1 180 2 0 0 0.22
2023 0.03 0.7 0.03 0.06 41 409 1 12 18 63 2 161 9 0 0 0.2
2024 0.01 0.82 0.02 0.03 30 439 0 7 25 68 1 172 5 0 0 0.24
IF: Two years Impact Factor: C2Y / D2Y
AIF: Average Impact Factor for all series in RePEc in year y
CIF: Cumulative impact factor
IF5: Five years Impact Factor: C5Y / D5Y
DOC: Number of documents published in year y
CDO: Cumulative number of documents published until year y
CIT: Number of citations to papers published in year y
NCI: Number of citations in year y
CCU: Cumulative number of citations to papers published until year y
D2Y: Number of articles published in y-1 plus y-2
C2Y: Cites in y to articles published in y-1 plus y-2
D5Y: Number of articles published in y-1 until y-5
C5Y: Cites in y to articles published in y-1 until y-5
SC: selft citations in y to articles published in y-1 plus y-2
%SC: Percentage of selft citations in y to articles published in y-1 plus y-2
CiY: Cites in year y to documents published in year y
II: Immediacy Index: CiY / Documents.
AII: Average Immediacy Index for series in RePEc in year y
50 most cited documents in this series
#YearTitleCited
12020Retail chatbots: The challenges and opportunities of conversational commerce. (2020). Yan, Winslet Ting ; Leung, Chi Hong. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2020:v:8:i:1:p:68-84.

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8
22017Using emoji effectively in marketing: An empirical study. (2017). Yan, Winslet Ting ; Leung, Chi Hong. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2017:v:5:i:1:p:76-95.

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5
32019Personalisation the artificial intelligence way. (2019). Pearson, Andrew. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2019:v:7:i:3:p:245-269.

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3
42021Digital marketing: Incompatibilities between performance marketing and marketing creativity. (2021). Lies, Jan. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2021:v:8:i:4:p:376-386.

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2
52015Going viral on YouTube. (2015). Leonhardt, James M. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2015:v:3:i:1:p:21-30.

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2
62018Social media celebrities as influencers in brand communication: An empirical study on influencer content, its advertising relevance and audience expectations. (2018). Haumer, Florian ; Kolo, Castulus. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2018:v:6:i:3:p:273-282.

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2
72020Influencer marketing: An exploratory study on the motivations of young adults to follow social media influencers. (2020). Morton, Flor. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2020:v:8:i:2:p:156-165.

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2
82021The social economy: Monetising the transactional nature of social media. (2021). Shreffler, Melanie ; McCullough, Amber. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2021:v:9:i:3:p:243-251.

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1
92019Restoring trust and rebuilding reputation: The critical roles of corporate purpose, earned media and the new CEO mandate. (2019). Weber, Larry. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2019:v:6:i:4:p:332-340.

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1
102021The intertwining of traditional and electronic word-of-mouth in building the credibility of local fashion brands. (2021). Ratriyana, Ina Nur. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2021:v:8:i:4:p:365-375.

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1
112025Measuring digital advertising in a post-cookie era: A study of marketing-mix models, attribution and incrementality. (2025). Volkova, Olena ; Zaremba, Arkadiusz ; Bharadwaj, Madan ; Hosahally, Shashank. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2025:v:12:i:4:p:348-373.

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1
122020A journey of digital marketing transformation: From distributed solo players to embedded digital excellence. (2020). Federico, Francesco. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2020:v:8:i:1:p:46-57.

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1
132021How putting the customer at the heart of everything can supercharge growth. (2021). Zhou, Julie. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2021:v:9:i:3:p:214-218.

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1
142020The anatomy of an effective e-mail subject line: How to stand out in a crowded inbox. (2020). Aiossa, Ewelina. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2020:v:8:i:3:p:244-250.

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1
152024Advertisement avoidance and algorithmic media: The role of social media fatigue, algorithmic literacy and privacy concerns. (2024). Iyer, Pooja ; Bright, Laura F ; Alavi, Setareh. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2024:v:12:i:3:p:276-292.

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1
162020How do popular online streamers influence viewers’ purchase intention? Evidence from a mobile game campaign on YouTube. (2020). Hua, Xiaxin ; Jiang, Shan ; Parviainen, Robert. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2020:v:7:i:4:p:332-343.

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1
172021Ethical design: Persuasion, not deception. (2021). van Heesch, Winnie ; de Bloois, Mareille ; Mastop, Jessanne ; van der Lee, Jeanette R ; van Steenbergen, Elianne F ; Cuijpers, Dries. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2021:v:9:i:2:p:135-148.

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1
182017Best practices for producing stories on Instagram. (2017). Nardello, Erica. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2017:v:5:i:4:p:332-340.

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1
192023Search marketing in the age of AI: Understanding the marketing implications of search, assistive and answer engines. (2023). Artz, Matt ; Barnard, Jason. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2023:v:11:i:3:p:244-260.

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1
202021How the study of social media data has evolved through time, putting social media insights-led actions at the heart of many organisations’ strategy. (2021). Balchin, Jackie. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2021:v:9:i:1:p:43-52.

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1
212017Engaging fans on social media in US minor league soccer: A content analysis of consumer promotion on Facebook, Twitter and Instagram. (2017). Stewart, Margaret C ; Lanzillo, Julie D. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2017:v:5:i:1:p:96-109.

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1
222020An accessibility primer for digital communications. (2020). Gauvreau, Jennifer Locascio. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2020:v:8:i:2:p:129-143.

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1
232023A decision-making characteristics framework for marketing attribution in practice: Improving empirical procedures. (2023). Hosahally, Shashank ; Zaremba, Arkadiusz. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2023:v:11:i:1:p:89-100.

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1
242019The marketing funnel versus the flywheel: Generating consistent leads through a new model of engagement. (2019). Meyer, Dave. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2019:v:7:i:2:p:106-114.

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1
50 most relevant documents in this series (papers most cited in the last two years)
#YearTitleCited
12020Retail chatbots: The challenges and opportunities of conversational commerce. (2020). Yan, Winslet Ting ; Leung, Chi Hong. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2020:v:8:i:1:p:68-84.

Full description at Econpapers || Download paper

7
22019Personalisation the artificial intelligence way. (2019). Pearson, Andrew. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2019:v:7:i:3:p:245-269.

Full description at Econpapers || Download paper

3
32018Social media celebrities as influencers in brand communication: An empirical study on influencer content, its advertising relevance and audience expectations. (2018). Haumer, Florian ; Kolo, Castulus. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2018:v:6:i:3:p:273-282.

Full description at Econpapers || Download paper

2
42021Digital marketing: Incompatibilities between performance marketing and marketing creativity. (2021). Lies, Jan. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2021:v:8:i:4:p:376-386.

Full description at Econpapers || Download paper

2
52020Influencer marketing: An exploratory study on the motivations of young adults to follow social media influencers. (2020). Morton, Flor. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2020:v:8:i:2:p:156-165.

Full description at Econpapers || Download paper

2
62015Going viral on YouTube. (2015). Leonhardt, James M. In: Journal of Digital & Social Media Marketing. RePEc:aza:jdsmm0:y:2015:v:3:i:1:p:21-30.

Full description at Econpapers || Download paper

2
Citing documents used to compute impact factor: 1
YearTitle
2024How to combine and clean bibliometric data and use bibliometric tools synergistically: Guidelines using metaverse research. (2024). Lim, Weng Marc ; Kumar, Satish ; Donthu, Naveen. In: Journal of Business Research. RePEc:eee:jbrese:v:182:y:2024:i:c:s0148296324002649.

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Recent citations
Recent citations received in 2023

YearCiting document

Recent citations received in 2021

YearCiting document